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Full service apparel agency


Designing for Wear. Period.
Why branded apparel requires a different way of thinking.
Most branded apparel starts in exactly the same place: a logo, a sketchpad or computer, and a good intention.
And that’s often where the problems begin.
What looks balanced on a laptop doesn’t always translate to fabric. What feels bold in a mockup can feel awkward when worn. And what appears cohesive in isolation can fall apart once applied across multiple garments, colours, and contexts or even a collection.
DRK LBL
Apr 8
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